In Zuleyka Zevello’s “The March for Science Can’t Figure Out How to Handle Diversity” is an analysis of recent politically debated legislature such as offering abortion services, Trump’s desire to build a wall between Mexico and the US, and threatening the American Health Care Act that could have negative impacts to the scientific community. The origins of this march is so that scientists can come together and protest against actions that threaten their careers, stating that theses marchers are “non-political”. There is wide controversy on the claim that these marches are “non- political” because many posts on social media state that there is no such thing as a “non- political” protest. Not only does the march stress their non-political affiliations, they stress the importance of equality in the field of science because “science” does not care if you are black, white, Hispanic, transgender, etc. If you can contribute to augmenting the knowledge of those around you, you and your ideas should be accepted.
What I believe that this particular case speaks to issues relevant to this course is the importance of keeping one’s audience in mind when publicly supporting/ publicly writing for any cause they believe fair. If you lose track of who you are writing for/ who you are trying to persuade, you lose track of the purpose of your text; and in some cases, this can be fatal to the success of an organization. For example, the march for science focused on gathering active supporters on the topic that science does not see differences in race, gender, political affiliation, it only focuses on facts and data. Knowing who their audience was crucial to their organization’s success. I believe that this relates to my final project because the purpose of the organization we are working for has to be geared towards and understood and accepted by all people regardless of their race, gender, political views, etc. Shaping the approach of my final project to be understood by all audiences is something that I believe will increase the success of Gloria Gemma’s mission.
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In Graham Smart’s text, “Discourse Coalitions, Science Blogs, and the Global Debate Over Climate Change”, he struggles to decode a debated topic revolving around climate change. The way he unravels this debate through the way he views the three main discourse coalitions on the topic of climate change: Skeptics, Advocates, and Eco-Optimists. If you did not already know, Skeptics can be defined as “a person inclined to question or doubt all accepted opinions”; Advocate can be defined as “a person who publicly supports or recommends a particular cause or policy”; and Eco-Optimists can be defined as “someone who seeks to show how we can come out the other side of our current ecologic and economic crises in a better place than we started”. Smart looks at the differences in not only how they communicate their ideas/ findings with the outside world, but also on how the different information is used by the other groups. He relates this style of communication to that of blog posts, as seen here, where people can comment and share other information on that same topic and almost debate with one another. Ultimately, he states that the fact that the presentation of this info is presented in a way to almost focus on the debate and not the presentation of data, outside audiences find it hard to find conclusions on topics such as climate change.
A connection that I made from Smart’s writing to this class, especially connecting to my final project is reflecting on how group members, organization members, and members of the breast cancer world Perceive/ interpret information, communicate that information with one another, and then present it to the outside world. This is important to me because my group and I need to understand this communication link to create a successful blog and web page for Gloria Gemma’s audience, especially millennials. My final project is to work with Gloria Gemma to improve their social media page (Instagram), to better connect with millennials and reach a broader audience to gain more traffic to their page; thus, I discovered an article called “how to Setup a Successful Instagram Business Profile” on ThriveHive.com. Here, author Zach Bunick emphasizes the most valuable part of ones Instagram account is their profile, “It tells other Instagram users exactly what your business is, the services and products you offer, and where you’re located”. Apart from an effective account profile, he touches on the importance of (1) Choosing a Handle, (2) Choosing a Bio Title, (3) Adding your company’s website to their bio, and (4) Writing a description; they are discussed in the following sections:
The first technique that I saw was that the first sentence or opening paragraph was intended to immediately capture the audience’s attention. In my case, we can say that the “first sentence” for an Instagram page can be the initial sentence in your company’s bio. It should be engaging and stand apart from other like companies to give one an edge on their competition. One more technique I noticed was utilizing simple language that was easy for any audience to comprehend. Here, we can use simple language in one’s description as summarized in bullet number four to be able to effectively “state your purpose, show your brand voice, and prove your credibility all in one small snippet”. Since Instagram pages are usually very short descriptions of one’s company, it is crucial to incorporate simple language into their profile to market their services/ purpose. I intend to incorporate this last technique into my final project due to the fact that Instagram pages have limited text space for a profile description, it will help me and my team condense our clients company description. The article that I decided to read and analyze is called “The Importance of Nutrition!” written by Sean Quade, obtained off Bodybuilding.com. The reason I chose this article is because I love fitness and working-out, adopting a bodybuilders mentality towards my lifting due to the fact that both my roommates in my freshman and sophomore year of college were dedicated bodybuilders. I have acquired extensive knowledge behind lifting and how one becomes “in shape” (e.g. losing fat and gaining muscle), and one of the main questions I am always asked is how to properly diet. This article covers the basics of “bodybuilding” nutrition and the general guidelines of one’s diet for them to put on muscle. To begin, the basic three macro nutrients concerned with bodybuilding are proteins (which are composed of various amino acids that are the building blocks of muscle tissue), carbohydrates (the body’s most readily available source of energy used for muscle growth), and fats (the body’s source of stored energy, protect inner organs, and act as an insulator for the human body to keep warm). This article explains different sources of these three macronutrients and effective meal frequency for muscle growth, they are as followed:
Note that these are the basics of the macronutrients that make up your food, the rest of this summary will briefly address meal frequency and the two most important meals to fuel your workout/ muscle growth. Meal frequency is important to keep your body in an anabolic (muscle building) state makes sure to eat every 2-3 hours. Trust me, eating a meal every 2-3 hours is a challenge in itself, but if you are serious about fitness this is what your body requires to grow. Additionally, a post-workout meal is the most important meal of the day to a fitness junkie because after aa workout, your body’s energy stores have been emptied and your body needs the above macronutrients ASAP. You need both fast acting energy and fast acting protein. The answer, simple carbs and whey protein. Lastly, for pre-workout, the meal that will provide one with the most energy during your workout is combining both simple and complex carbs such as fruit juice and bread/ pasta. Techniques that Sean Quade used in this article that mirror the styles in Montgomery’s Guide to Communicating Science was his ability to deliver knowledgeable information in an interesting and effective manner. In his article, he not only breaks down the basics of nutrition, but does it in a way that is easy for any audience to understand. Quade incorporates the use of ethos in his analysis by incorporating product examples that support his claims on the essential macronutrients to muscle growth. For example, as Sean Quade provides background knowledge on the types of proteins, he imbeds links and examples of products where one could adopt to find the best type of whey protein. A second technique from Montgomery’s reading that I see in this article is the use of smooth transitions to allow the information to flow in a logical order. These two techniques I may adopt in my final project, because without having credibility and a logistical flow, my recommendations are useless to Gloria Gemma. The first part of Caesar’s last breath is about the fact that the air we breathe today has been recycled over centuries and centuries and that we could share the same breath of air that emperor Caesar breathed. Additionally, it informs us that we breath in the air from those who have been through both good and bad times throughout history; from those suffering throughout World War II to the last breath of Pompeiians as Mt. Vesuvius erupted, the air we breathe is the same.
I believe that the audience of Sam Kean’s book is the world because he is telling a story of how the world is connected through air and that no matter how small or large any event that partakes in history, we are all connected to it some way or another. I can tell this by how he links every short story to each other and how they all are tied together in the end of his analysis. One can say that another purpose of this book is to convey the history of the world through historical events that coincidentally shape the chemical make-up of the air we breathe today. Though Sam Kean is writing about a scientific topic, I believe that his audience were of every-day people who had general interest in this subject. This is seen through his manner of referencing more complex levels of chemistry through presenting them in a way that is both more appealing and more basic terminology that would be better understood. For example, his topics such as the breaking of bonds and transition electrons is a very sophisticated topic, but Kean would restrict his explanations to only a few sentences. This approach was effective by not teaching his audience of chemistry, but instead would give them general information on the complex analysis of the planets and our history in relation to the formation and dissipation of many early atmospheres. What moves that I might steal from Kean’s writing to implement in my own final project is his literary technique to add or relate historical events/ stories in his book. In my eyes, relating an interesting historical event or interesting story will further connect with his audience to the authors overall purpose for their writing and the message they are trying to convey. With this, I have no questions of my own to ask Sam Kean; however, I would like to hear his intended purpose of writing this book the way he did and how he thought his audience would perceive it. |
AuthorLuke Grabowski Archives
April 2018
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